The world of website design is constantly evolving, but certain designs seem to stand out the test of time as the best website design. A great website design should be visually appealing, easy to navigate, and optimized for search engines.
An effective design will also consider the users’ experience, ensuring that the website is usable, accessible, and aligned with the brand’s vision and goals. The best website design is not just aesthetically pleasing, but functional, and provides a seamless user experience.
To help you get inspired, I have compiled a list of the 35 best website designs. This list includes examples from various industries such as fashion, travel, food and beverage, e-commerce, and technology. From brand identity to SEO optimization and cutting-edge web design trends, these websites have it all!
Minimalism has become a popular design trend due to its simplicity and elegance. These seven websites exemplify the power of minimalism in creating impactful user experiences. With clean lines, ample white space, and a focus on essential elements, these websites capture attention effortlessly.
Aesthete Studio (www.aesthetestudio.co)
Description: Aesthete Studio showcases a minimalist design with a monochromatic color scheme, creating a sophisticated and sleek visual aesthetic. The clean grid-based layout ensures easy navigation and an organized presentation of content, enhancing the overall user experience.
Key Features: Minimalist color palette, clean typography, immersive imagery, organized grid layout.
Minimalist Baker (www.minimalistbaker.com)
Description: Minimalist Baker’s website boasts a minimalistic and visually appealing design that mirrors the simplicity and elegance of its recipes. The generous use of white space allows the vibrant food photography to shine, enticing visitors with mouthwatering visuals.
Key Features: Clean and intuitive navigation, minimalist recipe layout, stunning food imagery, ample white space.
Description: Format’s minimalist design caters specifically to creatives, providing a clean and uncluttered interface that puts the focus on the showcased portfolios. The minimalist navigation ensures seamless browsing, while the responsive design guarantees a consistent user experience across devices.
Key Features: Simplistic navigation, grid-based portfolio layout, responsive design, minimalist interface.
Description: Kinfolk’s website embraces minimalism with the deliberate use of clean typography, muted colors, and impactful imagery. The minimalist color palette sets a tranquil and sophisticated tone, while the elegant typography and immersive visual storytelling captivate visitors.
Key Features: Minimalist color palette, elegant typography, immersive visual storytelling, and tranquil ambiance.
Description: Semplice exhibits a minimalist design that empowers creatives to showcase their portfolios with ease. The grid-based portfolio layout allows for seamless navigation and customization, while the minimalistic interface ensures that the focus remains on the showcased work.
Key Features: Grid-based portfolio layout, minimalistic interface, customizable design options, seamless navigation.
Made by Few (www.madebyfew.com)
Description: Made by Few utilizes a minimalist design approach combined with bold typography and vibrant colors, creating a visually engaging website. The interactive animations and bold typography add an element of excitement, capturing visitors’ attention and encouraging exploration.
Key Features: Bold typography, vibrant color scheme, interactive animations, visually engaging design.
Derek Boateng (www.derekboateng.com)
Description: Derek Boateng’s website boasts a minimalist design that revolves around large, striking visuals and simple navigation. The full-screen imagery creates an immersive experience, while the minimalistic navigation ensures intuitive browsing and effortless access to the showcased content.
Key Features: Full-screen imagery, minimalistic navigation, responsive design, immersive experience.
Bold and Vibrant Designs
For websites that demand attention and convey a strong brand personality, bold and vibrant designs are the way to go. These seven websites embrace vibrant color palettes, striking typography, and engaging visual elements to create memorable user experiences.
Description: Spotify’s website features a bold and vibrant design that aligns with its energetic brand image. The combination of bright colors, dynamic illustrations, and a well-organized layout creates a visually appealing and immersive music discovery platform.
Key Features: Dynamic color scheme, engaging illustrations, intuitive music discovery, user-friendly dashboard.
Description: Dropbox’s website showcases a bold and vibrant design with captivating visuals, interactive elements, and a seamless user interface. The use of bold colors and playful illustrations creates an engaging environment that highlights the platform’s file-sharing capabilities.
Key Features: Playful illustrations, interactive elements, seamless file-sharing, and user-friendly interface.
Description: Stripe’s website embraces a bold and vibrant design that reflects its innovative approach to online payments. The use of contrasting colors, sleek animations, and well-structured information design instills confidence in users and emphasizes the platform’s reliability.
Key Features: Contrasting color scheme, sleek animations, informative layout, reliable payment solutions.
Description: Mailchimp’s website captivates users with a vibrant and bold design that combines colorful illustrations, easy email marketing tools, and a user-friendly dashboard. The cohesive visual language creates a delightful and intuitive experience for businesses of all sizes.
Key Features: Colorful illustrations, easy email marketing tools, user-friendly dashboard.
Red Bull (www.redbull.com)
Description: Red Bull’s website exudes a vibrant design with high-energy visuals, immersive videos, and interactive content. The bold color palette and dynamic video integration create an exhilarating browsing experience that aligns perfectly with the brand’s energetic identity.
Key Features: Dynamic video integration, captivating imagery, immersive storytelling.
Rotten Tomatoes (www.rottentomatoes.com)
Description: Rotten Tomatoes showcases a bold and vibrant design with eye-catching movie posters, lively colors, and an intuitive movie rating system. The visually striking design elements and comprehensive movie database make it a go-to destination for movie enthusiasts.
Key Features: Colorful movie posters, user reviews, and ratings, comprehensive movie database.
Description: TED’s website features a vibrant design with captivating videos, engaging speaker profiles, and a visually appealing user interface. The combination of dynamic visuals, intuitive search functionality, and seamless navigation makes it an inspiring platform for knowledge sharing.
Key Features: Inspiring talks and videos, intuitive search functionality, seamless navigation.
Interactive and Engaging Designs
Interactivity enhances user engagement and makes websites more memorable. This section showcases seven websites that leverage interactive design techniques, such as animations, micro-interactions, and immersive storytelling, to create captivating user experiences.
The Boat (www.theboat.com)
Description: The Boat’s website offers an immersive and interactive experience through its captivating animations, parallax scrolling, and compelling storytelling. Users are taken on a journey through the website, enhancing their connection with the brand and its offerings.
Key Features: Stunning animations, parallax scrolling, immersive storytelling.
NASA’s Exoplanet Exploration (www.exoplanets.nasa.gov)
Description: NASA’s Exoplanet Exploration website provides an interactive journey through the discovery and exploration of exoplanets, featuring interactive visualizations and educational content. Users can delve into the depths of space, fostering a sense of wonder and curiosity.
Key Features: Interactive visualizations, educational content, and real-time exoplanet data.
The Museum of the Future (www.museumofthefuture.ae)
Description: The Museum of the Future’s website showcases a futuristic and interactive design, allowing visitors to explore exhibitions, engage with cutting-edge technologies, and participate in virtual experiences. The interactive elements bring the museum to life, providing an engaging and memorable digital visit.
Key Features: Futuristic design, interactive exhibitions, virtual experiences.
The Wilderness Downtown (www.thewildernessdowntown.com)
Description: The Wilderness Downtown offers a unique interactive experience by integrating user-generated content and Google Maps to create a personalized music video. This interactive approach allows users to become part of the storytelling, resulting in a highly personalized and memorable experience.
Key Features: User-generated content integration, personalized music video, interactive Google Maps.
Bike Exif (www.bikeexif.com)
Description: Bike Exif’s website combines beautiful motorcycle photography with an interactive gallery, allowing visitors to explore stunning bike designs and details. The interactive gallery feature enables users to appreciate the craftsmanship and intricacies of each motorcycle.
Key Features: Interactive motorcycle gallery, high-quality photography, detailed bike information.
The Infinite Drum Machine (www.infinite-drum-machine.chromeexperiments.com)
Description: The Infinite Drum Machine is an interactive web experiment that allows users to create unique beats by exploring an extensive library of sounds and rhythms. The interactive nature of this website empowers users to unleash their creativity and create personalized music compositions.
Key Features: Interactive beat creation, extensive sound library, engaging user interface.
Description: Silk is an interactive data visualization platform that enables users to create stunning and interactive visualizations, infographics, and presentations. The platform’s interactive features and intuitive interface make it a powerful tool for data exploration and storytelling.
Key Features: Interactive data visualizations, customizable infographics, collaborative platform.
Typography and Layout
Typography and layout choices significantly impact a website’s visual appeal and readability. These seven websites demonstrate exemplary typography and innovative layouts, showcasing the power of effective visual hierarchy and typography in enhancing user experience.
Description: Medium’s website features a clean and readable layout, with thoughtfully selected typography and a focus on delivering a distraction-free reading experience. The typography choices ensure optimal legibility and allow the content to take center stage.
Key Features: Readable typography, minimalist layout, distraction-free reading.
Smashing Magazine (www.smashingmagazine.com)
Description: Smashing Magazine showcases a well-organized layout with a harmonious blend of typography styles, creating a visually pleasing and informative platform for web design enthusiasts. The varied typography styles add depth and visual interest to the content.
Key Features: Varied typography styles, informative layout, comprehensive web design resources.
Description: Airbnb’s website incorporates clean typography and a well-structured layout, enabling easy navigation and seamless browsing of accommodations and experiences. The use of clear typography ensures that the information is easily accessible and scannable.
Key Features: Clear typography, intuitive layout, seamless browsing experience.
Description: Tattly’s website exhibits an eye-catching layout that combines playful typography with creative product displays, allowing users to explore and purchase temporary tattoos. The typography choices complement the brand’s playful and artistic nature.
Key Features: Playful typography, creative product displays, seamless e-commerce integration.
Tilda Publishing (www.tilda.cc)
Description: Tilda Publishing showcases a visually stunning layout with versatile typography options, empowering users to create beautiful and responsive websites without coding. The flexible typography options enable users to customize the visual appearance of their websites.
Key Features: Versatile typography options, responsive design, no-code website creation.
Description: Canva’s website incorporates a user-friendly interface with carefully chosen typography, facilitating effortless design creation and customization. The typography options cater to different design needs, allowing users to create visually appealing graphics.
Key Features: User-friendly interface, customizable typography, extensive design options.
Description: Pitch’s website demonstrates a modern and clean layout with attention-grabbing typography, enhancing the presentation creation and collaboration experience. The typography choices add visual impact and professionalism to the presentations.
Key Features: Modern layout, attention-grabbing typography, collaborative presentation features.
Unique and Creative Designs
Innovation and creativity often lead to groundbreaking designs that stand out from the crowd. This section highlights seven websites that embrace uniqueness, unconventional layouts, and out-of-the-box thinking, inspiring designers to push their creative boundaries.
Description: Space10’s website showcases a unique and innovative design, featuring dynamic elements, experimental typography, and engaging visuals that reflect their futuristic approach. The unconventional layout and typography choices make it a visually captivating website.
Key Features: Experimental typography, dynamic elements, futuristic design.
Pierre Marcolini (www.pierremarcolini.com)
Description: Pierre Marcolini’s website offers a visually enticing and interactive experience, presenting their luxury chocolates through unconventional and creative animations. The unconventional animations and visual effects create an immersive and delightful journey for chocolate lovers.
Key Features: Interactive animations, luxurious design, unconventional product presentation.
The Happy Film (www.thehappyfilm.org)
Description: The Happy Film’s website embraces an unconventional layout, combining video snippets, interactive elements, and creative typography to mirror the film’s exploration of happiness. The unique layout and interactive elements capture the essence of the film’s themes.
Key Features: Unconventional layout, interactive elements, creative typography.
Ben the Bodyguard (www.benthebodyguard.com)
Description: Ben the Bodyguard’s website takes a storytelling approach, guiding visitors through an interactive comic strip-style narrative to showcase their privacy and security app. The interactive comic strip narrative adds an element of fun and engagement to the website.
Key Features: Interactive comic strip narrative, privacy-focused design, engaging storytelling.
Heco Partners (www.hecopartners.com)
Description: Heco Partners presents a visually arresting website with a unique layout that combines bold imagery, unconventional navigation, and creative transitions. The unconventional navigation and bold imagery create an unforgettable visual experience.
Key Features: Bold imagery, unconventional navigation, creative transitions.
Active Theory (www.activetheory.net)
Description: Active Theory’s website pushes the boundaries of web design with immersive experiences, experimental layouts, and seamless interactivity. The immersive experiences and experimental layouts showcase their expertise and innovative mindset.
Key Features: Immersive experiences, experimental layouts, seamless interactivity.
Description: Molo’s website showcases a visually captivating and innovative design, featuring origami-inspired interactive elements, modular layouts, and an artistic aesthetic. The origami-inspired elements and artistic design make it a truly unique and visually stunning website.
Key Features: Origami-inspired interactive elements, modular layouts, artistic design.
What defines a good website design?
The design of a website should fulfill its intended functions by delivering the message while engaging visitors in a similar manner. The website is characterized by several factors including uniformity, color, typography, imagery, simplicity, and functionality.
What is the best website design in the world?
The best website design in the world is subjective and varies from person to person. A good website design should be user-friendly, easily navigable, visually appealing, and should have a clear and concise structure. So, strive for a design that best represents your brand, and target audience, and speaks to the site’s intended purpose.
How do I find the best design for my website?
Finding the best design for your website requires careful planning and research. Consider your target audience, the purpose of the website, and any unique features you may want to include. Then, start researching websites that have similar functionalities or websites with eye-catching designs. From there, you can find inspiration from various sources to create a final design that meets your needs.
Exploring these 35 best website designs provides a wealth of inspiration for designers and developers seeking to create exceptional websites. By studying and adapting the minimalist, bold and vibrant, interactive and engaging, typography and layout, and unique and creative designs showcased in this article,